// insights
AI marketing, made practical.
Tactics, workflows, and case studies for marketers using AI to grow faster with less effort.
How I Automated My Content Calendar with Claude in One Weekend
I spent one weekend automating my content calendar with Claude API and Google Apps Script. Here's what I built, what it cost, and what I'd change.
AI UGC Video Ads in 2026: The Complete Performance Marketer's Guide
The complete 2026 guide to batch-producing AI UGC video ads with AI avatars — covering platform comparisons, Higgsfield MCP workflows, real cost data, and wh...
Gemini Omni Video Ad Creation: The Complete Marketer's Guide (2026)
The definitive operational guide to creating video ads with Gemini Omni
The Best AI Image Generation Tools in 2026: A Complete Comparison
AI image generation has exploded in 2026. We compare the 8 best tools—ChatGPT, Midjourney, Firefly & more—to help you pick the right one.
How to Save Tokens When Using Claude: Practical Strategies
Cut costs and boost performance by learning proven techniques to reduce token usage when prompting Claude without sacrificing output quality.